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Monolithe escalade
Client work
Logo / branding
Monolithe Escalade is a new climbing gym in Montréal that asked me to present logo options for their launch. The project was developed in French for the Québec market, and I prepared two visual directions for their new identity. Here is the presentation deck that I sent them.
On the left are some of the logo sketches and early Illustrator explorations I created while working toward the two final directions. On the right is the shirt concept I also have been working on for their opening day, featuring Yosemite’s Half Dome and a small van, as requested.
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